The Numbers Speak: Our Success Story

A glimpse into our experience, clientele, and performance metrics.

Pixelcrayons
225%
INCREASE IN PPC CONVERSIONS
2000+

MAN YEARS EXP

325%
INCREASE IN PPC ROI
CLIENT

Satisfaction Score

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115%
INCREASE IN PPC ENGAGEMENT
  • 45% MoM growth in ad clicks and interactions
  • 27% (avg) decrease in cost per click (CPC)
78%
DECREASE IN PPC AD SPEND
  • 28% reduction in cost per acquisition (CPA)
  • 37% growth in conversion rates

Fuel Success with Proven Bing Advertising Services

Our Bing ads services help your business attain significant returns. With PixelCrayons at your disposal, you can focus on your core tasks while we handle your PPC campaigns.

Paid Search Marketing

From creating campaigns from scratch to fixing the ones you already have, our Bing paid search advertising services deliver the desired results.

Microsoft Audience Ads

Our Microsoft Ads services experts meet all of your display advertising requirements, such as creating ad layout and text and managing your bids, and reporting.

Remarketing & Retargeting

We plan strategies based on your business needs and handle remarketing campaigns designed to work best for your company’s audiences.

Microsoft Shopping Campaigns

We customize product feeds with as much detail about your products or services as possible to ensure your Microsoft shopping campaigns perform well.

Bid Strategy & Budget Optimisation

Our Bing Ads agency use a perfect combination of manual and monitored automated bidding strategies to review and modify your bids.

Audience Targeting & Management

Unlike Google, Bing Ads has access to LinkedIn data that enables us target ads towards your core audience using details provided on their LinkedIn profiles.

Ad Position Optimization

We optimize your ad positions on Bing search results pages to increase visibility and drive more qualified traffic to your website or landing pages.

Ad Extensions Management

We manage ad extensions such as sitelinks, callouts, and structured snippets to enhance your ad visibility and provide additional information to potential customers.

Keyword Research & Analysis

We conduct in-depth keyword research to identify high-performing keywords, optimizing your Bing Ads campaigns for improved visibility and engagement.

Tap Into Bing’s Massive Audience

Reach out to Bing’s vast user base with our specialized Bing Ads services, unlocking new opportunities and driving business growth.

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PixelCrayons: Bing Ads Experts at Work

Experience top-tier Bing Ads management with PixelCrayons, powered by innovation for transformative outcomes.

Our Bing Ads team features India’s leading digital experts, skilled in delivering secure, resilient, and cost-effective advertising solutions. They leverage cutting-edge strategies and tools to maximize your campaign’s performance and ROI.

  • Drive leads with engaging ad copy
  • Convert leads to customers seamlessly
  • Control ad visibility and budget
  • Reach mobile users effectively
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Awards & Certifications -

Redefine Your Online Presence

Experience next-level digital marketing and transformation services to unleash your online potential.

4,200+ Projects Launched projects executed successfully
20+ Years Experience Years Of Experience in this field
2500+ Satisfied
Customers
Total No. of Satisfied Customers
Industries

Boost auto sales & customer engagement with digital marketing.

  • Auto Services
  • Auto Manufacturing
  • Auto Repairs

Tailored solutions to increase student enrollment and reputation.

Drive financial leads with targeted digital marketing campaigns.

  • Accountants
  • Banks
  • Loan Officers
  • Wealth Management Companies

Online marketing to earn brand recognition & customer loyalty.

  • Bakeries
  • Grocery Stores
  • Restaurants

Targeted local marketing solutions to reach local customers.

  • Cleaning Services
  • Home Improvement
  • Roofing
  • Locksmiths

Reach valuable industrial clients and increase brand visibility.

  • Industrial Companies
  • Manufacturing Companies
  • Oil & Gas Companies
  • Building Material Suppliers

Tailored insurance marketing solutions to drive business growth.

  • Health Insurance
  • Insurance Companies

Expert legal marketing services to promote law firms and increase client acquisition.

Marketing solutions to help local service providers reach customers.

  • Catering
  • Child Care Providers
  • Event Planners
  • Veterinarians

Digital marketing solutions to enhance reputation, drive business growth.

  • Consultants
  • Payroll Services
  • Recruiters
  • Delivery Services

Engaging online marketing to increase property listing and drive sales.

  • Apartments
  • Property Management
  • Realtors

Increase online sales with tailored eCommerce marketing solutions.

  • Ecommerce
  • Jewelers
  • Retail

Reach tech buyers with innovative digital marketing strategies.

Promote travel experiences and drive customer engagement.

Industries Banner

Get Detailed Information On Bing Ads

Here is our complete guide on Bing Ads management to help you reach your potential clients. It helps you learn about the process, get detailed information on Bing ads management services, and choose the right team.

Introduction to Bing Ads

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If you want to reach more customers beyond Google, Bing Ads can help! It is Microsoft’s advertising platform that lets businesses show ads on Bing and Yahoo search results. It works like Google Ads but has its own benefits.

Why Use Bing Ads?

Bing Ads helps businesses get more visibility with less competition. Here’s why you should try it:

  • Lower Costs – Clicks on Bing Ads are often cheaper than Google Ads.
  • Less Competition – Many businesses focus only on Google, so Bing gives you an edge.
  • Access to New Customers – Millions of people use Bing every day.
  • Better Device Targeting – Show ads on specific devices and locations.

How Bing Ads Work

Bing Ads works on a pay-per-click (PPC) model. You set up a campaign, choose keywords, and bid for ad placements. When someone searches for those keywords, your ad appears.

Getting Started with Bing Ads

Starting with Bing Ads is easy:

  1. Create an Account – Sign up on the Microsoft Advertising platform.
  2. Choose Keywords – Pick words that match what customers search for.
  3. Set a Budget – Decide how much you want to spend daily.
  4. Write Your Ad – Create a short, catchy ad.
  5. Launch and Track – Start your campaign and monitor results.

Bing Ads is a great way to expand your reach. It’s simple, cost-effective, and worth trying for any business!

Benefits of Advertising on Bing

Bing Ads offer several important advantages for businesses looking to market online:

1. Reach a Wide Audience

  • Bing connects you with people of different ages and interests
  • Helps you show your products to many potential customers

2. Less Competition

  • Fewer businesses advertise on Bing
  • Your ads have a better chance of being seen
  • More opportunity to stand out from other advertisers

3. Growing User Base

  • More people use Bing every day
  • Chance to show your brand to new customers
  • Build awareness as the platform expands

4. Lower Advertising Costs

  • Cheaper ads compared to other platforms
  • Lower cost per click
  • Helps you spend your advertising budget wisely

5. Unique Customer Groups

  • Reach people who might not use other search engines
  • Connect with different groups like:
    • Tech-focused users
    • Senior citizens
    • Other specific demographics

6. Smart Targeting Options

  • Choose exactly who sees your ads
  • Target by:
    • Location
    • Device type
    • Time of day
    • Age groups

7. Detailed Performance Tracking

  • Use Microsoft’s analytics tools
  • Track how your ads perform
  • Make smart changes to improve results

By using Bing Ads, businesses can efficiently reach new customers and make the most of their online advertising budget.

Types of Bing Ad Formats

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Bing Ads offers a variety of ad formats to help businesses effectively reach their target audience and achieve their marketing goals. Let’s explore the types of Bing Ad formats.

1. Search Ads

  • Text-based advertisements
  • Appear on search results pages
  • Show up when users search for related keywords
  • Located at the top or bottom of search results
  • Help businesses connect with people looking for specific solutions

2. Shopping Ads

  • Display product details directly in search results
  • Include:
    • Product images
    • Prices
    • Specific product information
  • Help customers compare products quickly
  • Appear when users search for specific items

3. Display Ads

  • Visual advertisements
  • Show on websites, apps, and Microsoft platforms
  • Can include:
    • Images
    • Videos
    • Interactive elements
  • Reach wider audiences beyond search results

4. App Install Ads

  • Designed for mobile app promotion
  • Encourage users to download apps
  • Appear on Bing network
  • Help increase app installation numbers

Dynamic Search Ads

  • Automatically match ads to search queries
  • Based on your website’s content
  • Bing’s technology finds relevant search matches
  • Saves time in creating individual keyword campaigns
  • Targets potential customers more efficiently

Each ad format offers unique ways for businesses to reach and engage with potential customers on the Bing network.

Bing vs. Other Advertising Platforms

When it comes to digital advertising, businesses have several platforms to choose from. Here’s a comparison between Bing and other advertising platforms, highlighting the key differences in a tabular format:

Aspect Bing Other Advertising Platforms
Search Engine Bing is Microsoft’s search engine Other platforms include Google, Yahoo, Baidu, etc
User Base Bing has a substantial user base worldwide Other platforms may have larger or different demographics
Competition Level Bing generally has lower competition for ads Other platforms may have higher competition
Cost Per Click (CPC) CPC on Bing is often lower compared to others CPC may be higher on some competitive platforms
Targeting Options Bing offers robust targeting capabilities Other platforms also provide varied targeting options
Integration with LinkedIn Bing integrates with LinkedIn for ad targeting Other platforms have their audience partnerships
Ease of Use Bing’s ad platform is user-friendly and intuitive Other platforms vary in terms of user experience

Importance of Keyword Research in Bing Ads

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Keyword research is a fundamental aspect of running successful Bing ad campaigns. Understanding the importance of keyword research is crucial to unlocking the full potential of your advertising efforts on Bing. Let’s delve into why keyword research matters so much in Bing Ads.

1. Connect with the Right Audience

  • Find words people use to search for products like yours
  • Target keywords that match what customers want
  • Increase chances of reaching interested people

2. Improve Ad Performance

  • Create ads that match what users are searching for
  • Higher likelihood of people clicking your ads
  • Better click-through rates

3. Control Advertising Costs

  • Focus budget on most valuable keywords
  • Spend money more efficiently
  • Get better returns on advertising investment

4. Boost Ad Quality Scores

  • Choose keywords that match your ad content
  • Improve ad placement
  • Reduce cost per click
  • Gain advantage over competitors

5. Find New Search Opportunities

  • Identify less competitive keywords
  • Reach specific customer groups
  • Target niche market segments

6. Stay Updated with Customer Behavior

  • Track changing search trends
  • Adapt your advertising strategy
  • Meet evolving customer interests

Consistent keyword research helps businesses create more effective and targeted Bing Ads campaigns.

Latest Trends in Bing Ads

As the digital advertising landscape evolves, staying updated with the latest trends in Bing Ads is crucial to keep your campaigns relevant and successful. Here are the latest trends shaping Bing Ads:

1. Visual Ads and Rich Media

  • More eye-catching ad formats
  • Image extensions
  • Product carousel ads
  • Show products more attractively

2. Voice Search Optimization

  • Adapt ads for voice-activated devices
  • Create content for voice search queries
  • Reach growing voice search audience

3. Accessibility and Inclusivity

  • Add alt text for images
  • Create content for all users
  • Support people with disabilities

4. AI and Automated Bidding

  • Use artificial intelligence for ad management
  • Optimize bids automatically
  • Improve campaign performance

5. Expanded Text Ads

  • Larger headlines
  • More space for information
  • Better showcase business value

6. Local Inventory Ads

  • Show real-time store inventory
  • Target nearby customers
  • Help local businesses attract visitors

These trends help businesses create more effective and engaging Bing Ads campaigns.

Frequently Asked Questions

Here are some questions that our clients generally ask before outsourcing Microsoft Advertising services:

Why should I choose PixelCrayons for Bing Ads?

PixelCrayons is backed by a team of Bing Ads experts with 6+ years of average experience and has helped hundreds of startups and enterprise-grade companies meet their marketing goals. Our extensive list of clients includes businesses of all sizes. Some of the advantages of using our Bing advertising agency include:

Increased ROI: Use our sophisticated client targeting methods through Bing advertising services to maximize returns on your investment.

Better Customer Retention: Identify and target your potential customers and use effective strategies to retain your customers.

More Flexible Campaigns: Our Bing campaigns are more flexible than self-managed campaigns, allowing for greater creativity and customization. Leverage our Microsoft Ads services expertise to target your audience more effectively and generate higher ROI.

How long will your Bing Ads campaigns take to show results?

The answer depends on several factors, such as the size and complexity of your campaign, but with our Bing ads management services, you can typically expect some results within the first few weeks. As the campaign gets off the ground, you may see some improvements in click-throughs and impressions following the initial setup. However, it could take a few weeks before Bing PPC management services begin to perform well.

How much does it cost to advertise on Bing?

The cost of advertising on Bing varies depending on several factors, including the size of your budget, the competitiveness of your keywords, and the quality of your ad. However, you can expect to pay anywhere from a few cents to a few dollars per click.

Also, you can contact us with your requirements, and we will send you a free quote within 24 hours.

What kind of results can I expect from my campaign?

Every business has different goals regarding its marketing strategy, so our Bing Ads company work closely with each client to ensure that they get the best possible results from their campaigns. We use a combination of techniques – such as keyword research, creative copywriting, A/B testing, audience segmentation, and budget optimization – to maximize returns on investment for our client’s campaigns.

What kind of analytics do you use?

At PixelCrayons, we rely on a combination of powerful analytics tools such as Google Analytics, Bing Ads Insights, and Adobe Analytics Insight Reports to track performance metrics such as clicks, impressions, conversions, and ROI across various channels, including search engines, display networks, and social media sites.

What targeting options do you offer to ensure my Bing Ads reach the right audience and demographics?

We offer powerful targeting options to ensure your Bing Ads reach the most relevant audience. You can target your ads based on location, age, gender, device type, and specific interests.

Moreover, we enable advanced targeting options like in-market audiences and custom audience lists to reach users actively searching for similar products or services. With these targeting tools, your ads will be shown to the right people, increasing the chances of engagement and conversions.

How do you handle ad copywriting and optimization to maximize the performance of my Bing Ads?

Our team of experts handles ad copywriting and optimization to ensure your ads are highly effective. We craft compelling and engaging ad copies that highlight your unique selling points and encourage users to take action.

Additionally, we regularly analyze the performance of your ads and A/B test different variations to find what resonates best with your target audience. By continuously optimizing your ad content, we ensure that your Bing Ads perform at their best and deliver the desired results.

Can you optimize my Bing Ads budget and bidding for maximum ROI?

We understand the importance of getting the best ROI from your ad spend. Our team will work closely with you to set a suitable budget for your campaigns and choose the right bidding strategies.

Whether manual bidding or automated bidding options, we’ll employ strategies that align with your objectives and optimize your bids for maximum performance. We aim to ensure that your Bing Ads generate valuable leads and conversions while maximizing your budget.

What kind of support do you offer during the setup and launch of our Bing Ads campaigns?

During the setup and launch of your Bing Ads campaigns, we provide comprehensive support to ensure a smooth and successful process. Our team will help you set up your ad account, configure targeting options, and create compelling ad copies. We’ll also guide you in choosing the appropriate ad formats and budgeting strategies based on your goals. 

Throughout the launch phase, we closely monitor your campaigns’ performance and make real-time adjustments to optimize results. Rest assured, we’ll be by your side every step of the way to ensure your Bing Ads campaign is set up for success.

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Need Expert Guidance for Bing Advertising?

Partner with our team of Bing Ads experts to navigate the complexities of online advertising, unlocking growth potential and driving business success.

Client Success Stories

We are pleased to serve our clients and take great pride in delivering quality services that exceed their expectations. Here is what some of them have to say about us: