80% Growth in Organic Traffic for Workstatus

Project Type

Workstatus, an innovative workforce management solution provider, sought to revolutionize how businesses manage and optimize their workforce operations. Aiming to solidify its market presence, attract a surge in website traffic, and boost platform sign-ups, Workstatus leveraged SEO to effectively target key industry terms and engage a broader audience.

Key Challenges

• Enhancing digital brand presence.
• Driving significant website traffic.
• Boosting platform signups.

Proposition & Solution

• Precision targeting of key industry terms through SEO.
• Implementation of a compelling content marketing strategy.
• Execution of broad-reaching social media campaigns.
• Optimization of the signup process for better conversion.

Our Development Process

• The Discovery Phase- An initial deep-dive into market dynamics and keyword research to pinpoint opportunities for Workstatus.
• The Execution Phase- Rollout of targeted SEO strategies, bolstered by engaging content marketing and dynamic social media campaigns.
• Sprint Base Project Delivery-Using agile sprints to rapidly adapt and refine our strategies based on real-time analytics and feedback.
• The Deployment Phase- Finalizing and deploying the SEO and marketing enhancements to maximize reach and conversion efficiency.

Results & Benefits

• An 80% increase in organic website traffic within six months.
• Impressions rose to 1.17 million, broadening brand visibility.
• Online brand presence grew by 30%, with a 50% surge in platform sign-ups.